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Why this year’s Craft Brewers Conference is the one to go to

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Successful Strategies For Growing Your Brand: Joel Hueston of First Key, with Carlos Mendes

Don’t be fooled by the name; this conference is not just for brewers.

This Friday marks the second annual BC Craft Brewers Conference, a gathering of the BC brewing industry at Vancouver’s Croatian Cultural Centre presented by the BC Craft Brewers Guild. It looks almost guaranteed to be the best one yet.

OK, but the event is only two years old, right? Not really, because last year’s inaugural event wasn’t completely the first of its kind. The current Conference format is a kind of successor to a series of similar seminar-based events formerly hosted at the Vancouver Trade & Convention Centre, starting in 2014. That makes this the fifth annual event, in spirit.

One thing about all of these events we can confirm is that they’ve been keenly interesting to those in, interested in, or considering joining the industries surrounding BC craft brewing and beverages. The conference may sound like it’s only for actual brewers, but don’t be fooled! It has commonly hosted seminars and displays of interest to the retail, hospitality, agricultural, industrial services and other business niches around craft beer, cider and distilling.

This year’s slate is no different. Right out of the gate, there are bigwigs from organizations like the BC Liquor Distribution Board and the (newly renamed) BC Liquor & Cannabis Regulation Branch. Attendees will also get to know more about what topics like Hazy IPAs, social media management, and what breweries would do differently if they could do it all over again. Check out the full programme here.

This Decision is Elementary, Watson

Bart Watson, Brewers Association

But when it comes to the agenda, the real kicker is the coup the Guild pulled off by importing Keynote Speaker Bart Watson for this event. When it comes to names associated with the business of craft beer, Watson’s has to be one of the most well-known. At least, it’s one of the most quoted online, given his position as Chief Economist at the US-based Brewers Association. There, Watson has made a personal cottage industry of generating the industry insights and statistics relied on by the thousands who have joined the brewing industry in North America and worldwide in recent years. He’s not just a guy with a good-looking smile; he’s one of the most knowledgable and well-known people in the world craft beer scene, period. Hey, here’s hoping the Guild gets this kind of heavy hitter every year–but don’t skip this week’s event to find out.

Included alongside your access to the Keynote and other seminars is a tradeshow floor with to dozens of booths. Not to mention, they’re pouring really good beer all day. Given you’re rubbing shoulders with people in one of the most interesting industries around, there is no risk of going home afterwards regretting a dull and stuffy conference.

Not that you would go home, anyway. Because if you turn out for the Conference, you’ll be headed to Science World afterward for the official afterparty, BEERED SCIENCE. Judging by last year’s event, this would be one not to miss; it was a topnotch party. If you MUST skip the conference, grab a ticket to the afterparty. Tickets Here

Between the once-in-a-lifetime Keynote Speaker, the variety of seminars, the tradeshow, beer, afterparty and the good company you’ll meet, this is one business expense you can justify on many levels!

BEER ME BC’S TOP 5 REASONS TO GO

Reason #5: Trade show floor with dozens of booths and networking
Reason #4: Topnotch presentations across many topics of interest
Reason #3: Amazing afterparty. Last year’s was just stunning.
Reason #2: Delicious craft beer all day, with really cool people
Reason #1: You don’t get to shake hands with Bart Watson every day

BC Craft Brewers Conference

WHEN: October 19, 2018 @ 9:00 am – 4:30 pm
WHERE: Croatian Cultural Centre
3250 Commercial Dr
Vancouver, BC V5N 4E6
COST: $129 – $179 GET TICKETS →
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https://www.whatsbrewing.ca/event/bc-craft-brewers-conference-after-party/

BC Craft Brewers Conference announces full seminar slate including special guest

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